The Midway in San Francisco has announced the next installment of IllUM, “a one-night festival of emerging tech and its effect on the visual, auditory, and tactile arts.”
Transforming guests from onlookers to participants, IIIUM aims to change perceptions and stimulate emotions by delivering a spectacular line-up of performers, which consists of creatives from multiple industries.
GAIKA, Madam X, The Flashbulb and many more will represent Music. Held on July 13, the event will also incorporate Art, Living Sound Installation and Culinary. For the complete line-up, visit the event’s page.